3 POSTS
Reginald Chan
Founder of Marketing Lancers Consultancy and ONSET. Active BNI Malaysia member. KL-based. Writes about Malaysian SMEs, AI agents, PDPA, and shipping software in SEA.
POSTS
The byline.
10 May 2026
Why we built ONSET around "humans decide, machines execute"
A 30-second cancel window isn't a feature. It's the entire design philosophy.
06 May 2026
EVOLVE — a self-improvement layer that's also a tripwire
How we let prompts improve themselves without losing oversight, money, or auditability.
25 April 2026
5 defaults we changed because we're in Malaysia, not San Francisco
BM-first, Friday Jumu'ah blackout, MYR pricing, 360dialog over Twilio — and why.